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Rules for Success: Part 2

We are currently running a series on rules for success from prominent members of society, hailing from the sports, entertainment and business worlds.

Last week we started with Roger Federer and explored: his own particular rules for success, the lessons that can be taken from them, and how you can apply them to your business.

This week we move on to the renowned entrepreneur Richard Branson, arguably one of the most successful businessmen of the 20th and 21st centuries. However, before we consider his advice here is a short word from another highly successful individual, Brendan Burchard.

For those that are not familiar with him Brendan is a distinguished high-performance coach and influential leader in personal growth and achievement.

In a recent communication Brendan commented that ‘What we are seeing now is a great divide in how people are approaching crisis.’. He went on to list the following as common reactions to the world pandemic and its multiple impacts.

  • Some avoid the reality
  • Others complain and blame and stop
  • Some refuse to own their responsibilities


  • Others recognise the moment and choose their own attitude, meaning and future

In his own words ‘They choose to connect not disengage.’.

While the significance and impact of the current situation cannot be overstated, really is there any other course of action than to choose to connect, or as we British would say, ‘Keep Calm and Carry On’.

The Road to Success is…

There is a plethora of clever quotations regarding success, and several have been coined by this man, Winston S Churchill.

“Success is not final; failure is not fatal: It is the courage to continue that counts.”

Not always a popular man but he certainly had his attributes and knew how to traverse the road to success.

Richard Branson has also come under some criticism in recent weeks, and has always been a controversial character, but you don’t need to like someone to learn from them. Also many successful figures suffer criticism that is often unjustified for a variety of reasons.

Nevertheless, we are not here to debate business ethics and actions. Merely to take advantage of some good advice, that can be applied to our own individual situations.

Richard Branson’s 5 Secrets for Success

  1. Enjoy what you’re doing
  2. Create something that stands out
  3. Create something that everybody who works for you is really proud of
  4. Be a good leader
  5. Be visible

This is truly the most effective and succinct list of rules for success. It could almost be used as the structure for a business plan. Really is there anything else that you need to consider?

The Final Word

If you don’t have a business plan in place, now could be the time to create one. Many businesses do not formalise a business plan, however they really are the most invaluable document for: keeping you on track, supporting you through crisis, and providing a metric for your successes and failures.

Any plan will be beneficial, and you can always add to it as you grow as a business and entrepreneur.

Perhaps Richard Branson’s Rules for Success will provide you with some inspiration. In the meantime, Funding Track continues to operate a full service, although remotely. As such if there is anything we can assist you with at all please do not hesitate to get in touch.